All of the articles that I read on professional blogging mainly deal with the topic of how to become a professional blogger and generate a decent sole income from it. As some of us might love to experience the financial success of a “perezhilton”, the plain and simple fact is that making a sizable income from professional blogging is usually not possible because of lack of traffic. As one article said “More traffic leads to more income – that’s a fact in nearly all cases.”
A professional blogger also needs to produce content that people will love, but, at the same time, you will need to have a passion for the topic you’re writing about, some technical knowledge (since blogs are based on content management software), some blogging knowledge (from research done of similar blow types and also learning about search engine optimization), web design skills (since most successful blogs are created on original sites and don’t permanently live on sites like wordpress, etc), and have creative ideas and hopefully a network of contacts to spread the word about your site whether they may be personal or professional in nature.
One has to be able to create an interest for their site to build up enough traffic for companies to be interested in wanting to advertise your site because, from what I read, that is where most of the income stems from in professional blogging. You also have to be able to devote enough time to venture and, as some articles said, treat it as a full-time job if you’re serious about it creating enough of a salary to live comfortably.
To be honest for many years, I checked guilty pleasure sites like perezhilton or dlisted not even realizing they were technically blogs. Nowadays, of course, I read other sites containing many other interests of mine from science to space and particularly music. I very much enjoy how I’m able to read on a topic that I love and also be able to feel connected to it by being able to post personal comments or respond to other’s comments. I can definitely now see how I’ll be able to use blogs as a very valuable and awesome resource to keep up to date on the latest web design discoveries and trends.
http://www.entrepreneurs-journey.com/563/professional-blogging-as-a-business-model/
http://professionalblogging.org/introduction-to-professional-blogging.php
http://www.dailyblogtips.com/10-requisites-for-professional-bloggers/